This is how we do it!

As stated in the post below I will discuss the demographics that dance Fuzion Talent & Dance will cater to, but first I must explain the industry. Fuzion Talent & Dance can be seen over different industry standards; dance and music. Dance is something that is international and is for all ages and genders just like music.

The goal of our company is to seek out talented dancers and hone their natural abilities while at the same time find them work in entertainment. The term “fusion” and in our case “Fuzion” is the melding of two different dance styles into one. Such as ballet and hip-hop, krump and modern and so on and so forth to produce a new form of dance.

With any business money is always a topic, how will one make it and if there is a chance of growth. Our company will make its money by teaching advance, intermediate and master classes. Aside from being a dance school we are also a talent agency for the dancers. We will provide leads and help find jobs and get 10% of our client’s commissions. Now to be in the dance school, one does not have to be a client. Only those in master level classes will

be granted that opportunity.

With dance schools and talent agencies there are some heavy hitters out there. One major one that is constantly in the news is The Millennium Dance Complex in

Los Angeles, California. That has trained dancers for Britney Spears,Janet Jackson, Justin Timberlake and Lady GaGa to name a few.

The next is Clear Talent Group, they have offices in New York and Los Angeles. They represent talented artist in all realms of entertainment and not just dance, so they are a force to be reckoned

with.

Bloc Talent Agency is the next in line with offices in Los Angeles, New York and Atlanta. They represent not only dancers but also chorographers and extreme sports athletes as well. Since they have offices in major cities in the US, they are sure not to miss an opportunity to find hidden talent.

Finally there is McDonald Selznick and Associates (MSA) the leading agency in the United States has offices located in New York and Los Angeles. They represent dancers, chorographers, stage

directors and production designers. Their clients

have won many awards and have been seen in concert tours, music videos, commercials, television shows, movies, Broadway, The Olympics and The Super Bowl to name a few.

The ideal market for such talent falls into the ranges of females ages 18- 25 and males ages 21-25. These young adults have a passion for dance and are willing to learn the next big move to make them the next big thing.

The key terms/phrases that I feel my audience will utilize are:

1. Dance Auditions

2. How to dance

3.Talent agencies

4. Dance Classes

5. Hip Hop Dance.

The data that supports my key terms is for one these are the terms that I myself as a dancer would look up. When finding the top agencies and school in the nation these are also fellow key terms that were supported. I also used Google’s search based keyword tool to find certain keywords/phrases that stood out.